A prudent man does not lavish his hate lightly. It is an exercise that demands discretion. As such, I would encourage economy of the sentiment beyond Bill Kristol. Though a couple of other eminently worthy recipients would be nation-dissolving global corporations, and the various bouncy-ball cartels. The creatures of both these phylums have done astonishingly effective work in ensuring your children inherit only misery from foreign majorities. But misery makes lots of money and what, are you against free enterprise?
I certainly hope you are against it, since that’s the operative euphemism for the extractive work multi-nationals have been engaged in throughout the West. That they have been dutifully defended by representatives of the legacy Americans their CEOs despise is one of the grandest ironies of modern politics. In many ways I think of the Republican Party as a conduit used to convert conservative votes into liberal profits. Tax cuts for Zuckerberg! would be plastered on Paul Ryan’s forehead if he ever forgot he wasn’t a Prius.
Today offered another example—on the remote chance one was needed—of just how deeply corporate America despises traditional Americans. Textile and plastic air-bubble purveyor, Nike, named Colin Kaepernick as their mascot middle-finger aimed toward the heart of the country.
For those enviably not familiar he is an unemployed mullato quarterback, who was abandoned by his black father and subsequently nurtured to prominence by an apparently loving white family. So as one would expect, he is now an ersatz black panther who hates white society and the police. It is telling that this sort of inverse gratitude and complete lack of self awareness is now so customary as to be beneath public notice.
Though it certainly wasn’t beneath Nike’s notice, which leaped at the opportunity to gore the consumer livestock from which it has long since grown fat. As with all corporate evolutions, young and growing companies tend to serve and flatter their customers. While ossified and/or oligarchic ones tend to eat them. In nearly all things I would prefer my enemies focused on trying to get rich rather than attacking me once they’ve arrived. And nothing quite says I’ve arrived like rolling out Louie Farrakhan in cleats and an afro.
Though if I were guessing, this marketing campaign remains somewhat yoked to the accountant’s bridle. The financial truth is that being overtly anti-white now offers a large and growing clientele, and no fear that the mainstream right will dare squeak in protest. So decades of anti-racist dupes have ensured not only a future of increasingly racial politics, but also product promotions. I imagine the next Nike campaign will be even more overt. Perhaps Get woke or get fucked. Ahh, free enterprise.
And while it’s not even a whisper on the wind, I won’t buy another pair of Nikes. They’ve made the mistake of being obnoxious in a highly substitutable industry. There are many comparable shoe mongers willing to extend me the courtesy of sheer indifference rather than contempt. Maybe even a couple of them are more interested in growing their business than urinating down out of the clouds.
So Nike’s inane slogans will be wasted on me. Though that doesn’t mean they’ll be wasted. If Mr. Kaepernick is half the salesman I hope he is, many formerly flaccid conservatives will be looking to acquire a much more fashionable outlook. And The Kakistocracy always carries the latest styles.